Independent · Nothing here is sponsored
Honest reviews of the stuff men actually buy.
Marc and David are two ordinary guys who got tired of Instagram ads, paid “best of” lists, and five-star reviews written by people who clearly never opened the box. So we buy the products ourselves, live with them for at least thirty days, and publish exactly what happened — including the parts the brand would rather we left out.
Four rules we don’t break
The whole editorial policy fits on one screen.
We buy everything ourselves
No free samples, no press units, no brand-supplied “tester kits”. If it did not come out of our own bank account, it does not get reviewed here.
Thirty days minimum
Almost nothing you swallow, rub in, or wear tells you the truth in a week. Most of what we publish has been in use for three to six months.
We publish the ugly parts
Side effects. Sizing that only works for some people. The price that quietly triples when the introductory offer ends. How long the cancellation call takes.
A commission never moves a score
Some links here earn us money. No brand has ever seen a review before it went live, and none ever will. If that ever changes, it will say so at the top of the page.
Honest reviews for real men’s problems
Not gadget reviews. The things men actually spend money on and then never mention: the prescription you ordered at midnight, the hair you have been watching go, the tiredness that is either your job or your bloodwork. Somebody has to try them first and say what happened.
In testingSexual health
Stayr Ring Review
Marc has been wearing it for six weeks. We want to know whether it does anything a $12 ring off Amazon does not, and whether the sizing actually works for normal humans.
StayrExpected September 2026
In testingTelehealth subscriptions
Hims Review (ED treatment)
The biggest name in the category, and the one we get asked about most. We signed up as ordinary customers to see what the intake really screens for and what the price looks like in month seven.
HimsExpected September 2026
In testingHair loss
Hims Hair Loss Review
David started the topical-and-oral combo in June with a fixed camera setup and a monthly photo. Six months of the same lighting, the same angle, the same haircut length.
HimsExpected October 2026
Coming soonSexual health
Eddie by Giddy Review
An FDA-registered device at a price that makes you blink. The real question is whether the design difference is engineering or marketing — and whether insurance or HSA actually covers it.
GiddyExpected October 2026
Coming soonHair loss
Keeps Review
The cheaper hair-loss subscription. We are running it side by side with the Hims protocol on two similar heads to see whether the lower price costs you anything real.
KeepsExpected November 2026
Coming soonTelehealth subscriptions
Ro (Roman) Review
The other giant. We are especially interested in what happens when you ask a real clinician a real follow-up question, and how long it takes to get an answer.
RoExpected November 2026
What we cover
Six categories where men get sold the most and told the least.
Sexual health3
The thing most men would rather google than say out loud.
Hair loss2
Where the before-and-after photos are doing a lot of work.
Testosterone & energy1
The category with the loudest claims and the thinnest evidence.
Sleep & recovery1
Does the tracker change anything, or just describe the problem?
Skin & grooming1
Mostly decent products sold on genuinely awful subscription terms.
Telehealth subscriptions2
Easy to join. That is the part they optimised.
Who’s actually writing this
Marc Halden
Long-term testing
Runs the long-haul tests — and every cancellation flow.
David Ellison
Research & scoring
Reads the studies and the fine print so you don’t have to.